The product

Drop in the deal.
Get the plan. Make the move.

Three surfaces. One product. The rep's home, the deal's memory, and the strategy that ties them together — all running on every active workspace today.

Architecture

A multi-agent pipeline, not a prompt.

Strategies aren't one shot from an LLM. They're composed by a multi-agent pipeline running real frameworks (MEDDIC, SPIN, Challenger) against the actual deal — context, retrieval, strategy, refinement, validation.

Stage 01
Context
CRM + transcripts + history
Stage 02
Retrieval
Org memory · precedents
Stage 03
Strategy
Frameworks · tactics
Stage 04
Refinement
Tone · phase · counterparty
Stage 05
Validation
Safety · risk flags
Surface 01

The Nest — the rep's home base.

Pipeline at a glance, what needs attention today, and the daily brief from Hatch — every active deal in one view, sorted by next action due.

app.dealhatch.ai/nest
The Nest

Good morning, Dane.

3 deals moved phase overnight · 2 need your attention · Hatch drafted 4 messages for review
All systems nesting
Active deals
14
+2 this week
Pipeline value
$4.82M
+$340K
Win rate · 90d
68%
+4 pts
Avg cycle
21d
−3d
In the nest
14 active deals · sorted by next action due
DealPhaseValueNextHealth
Acme × Orbis SaaS renewal
Orbis Corp · Sarah Kellen
Bargaining$420KCounter due today
92
Northwind partnership
Northwind · Mel O'Dell
Exploration$1.2MIntro call Thu
78
Q2 vendor consolidation
Internal
Preparation$230K saveDefine BATNA
66
Silverline MSA amendment
Silverline LLC
Bargaining$180KLegal review
44
Kestrel retention
Kestrel Studios · J. Park
Opening$95KResponse drafted
85
Activity feed
Sarah Kellen (Orbis) sent a reply mentioning "multi-year discount"
2h ago · Orbis renewal
email
Hatch flagged a risk — counterpart's tone shifted from collaborative to assertive
3h ago · Orbis renewal
insight
You advanced Kestrel retention to Opening
5h ago · Orbis renewal
phase
Mel O'Dell uploaded Northwind partnership draft v3
yesterday ago · Orbis renewal
doc
Hatch · daily brief
Generated 6:45 AM

"Orbis is the one to watch today. Their last three messages show mild loss-aversion framing — historically you've closed 83% of deals where that pattern appears by offering optionality, not price."

Needs your attention
Counter due
Orbis renewal · by 5pm
Unread from Silverline
Legal pushed back on indemnity
Strategy needs review
3 new AI drafts
Playbook of the week
The Columbo close
Feigning a last-minute concern to extract a final concession. 12 people on your team ran this last month — 78% success.

Daily brief, generated overnight

Hatch identifies the deal that matters most today and tells you why — with the historical pattern that backs it up.

Health scores you can trust

Each deal scored on stage, momentum, counterparty signals, and rep tone. Risk flagged before it becomes a forecast miss.

Activity feed that means something

Not noise. Tone shifts, pricing language, mentioned competitors, document drafts — events the rep would otherwise miss.

Surface 02

Deal workspace — one place per deal.

Every deal gets its own workspace: who's at the table, what's on the line, what was said last, what's next. Hatch maintains the living context so the rep doesn't have to re-explain the deal every time.

app.dealhatch.ai/deals/orbis-renewal
DealsAcme × Orbis SaaS renewal
RENEWALBargainingActive· Deal #8842 · created Mar 4, 2026

Acme × Orbis SaaS renewal

Annual renewal of Acme's platform contract with Orbis Corp. Counterpart opened by asking for a 15% price reduction and a move to month-to-month. Hatch identified loss-aversion framing and recommends anchoring on 2-year term with bundled add-ons.

Deal value
▲ 92 health
$420,000
Target: $450K · floor: $380K
72% to closeDeadline: Apr 2
Overview
Interaction log
Documents
Incubation timeline
Phase 4 of 6 · on track · typical cycle for renewals is 28 days
Preparation
Mar 4
Opening
Mar 8
Exploration
Mar 12
4
Bargaining
Mar 18
5
Closing
6
Implementation
You're in Bargaining. The last move was Orbis countering at $395K with a 12-month term. Hatch suggests you have 2 good counter-strategies ready — see below.
Recommended strategies
AI-ranked for your current phase · tuned to your tone
Tone
FormalCollaborativeAssertiveEmpatheticDiplomatic
Anchor on multi-year valueHigh recommend92% confidence

Reframe the conversation from unit price to lifetime optionality. Your data shows a 2-year term with escape clauses closes 83% of price-pressed renewals.

Tactics: Columbo close · Tit-for-tat · Multi-year anchor
Split-the-difference counterRecommend78% confidence

Meet Orbis at $407K with the two adoption commitments you mentioned in Feb. Good if closing speed matters more than margin.

Tactics: Distributive · Splitting
Value-bundle reframeCaution64% confidence

Bundle the analytics add-on at 60% off list to raise perceived value. Risk: trains them to expect bundled discounts on future renewals.

Tactics: Integrative · Bundling
Recent interactions
Re: Renewal terms· Sarah Kellen · yesterday · 4:12 PM
"...we need to see some flexibility on pricing, or we'd consider moving to a quarterly plan."
Sentiment:
mildly negative
Discovery call· You ↔ Sarah Kellen · 2 days ago · 22 min call
Confirmed budget pressure from Orbis CFO. They like the product, signal is price only.
Sentiment:
neutral/positive
Proposal v2 sent· System · Mar 12
$450K annual + analytics add-on. Attached redlines.
Parties
A
Acme Inc (you)
Your team
DRDane Rostron· Lead negotiator
LRLena Ruiz· Account exec
O
Orbis Corp
Counterpart · SaaS
SKSarah Kellen· VP Procurement
MVMiguel Vidal· Legal counsel
Relationship & strategic value

“Orbis is your 4th-largest account and the only anchor customer in the EU. Losing them risks $1.8M in adjacent ARR from referenced deals. Sarah is an ally internally — preserve that capital.”

Interactions14
Strategies generated7
Avg response time4.2h
Last activity2h ago
Objectives & BATNA
Primary objective
Retain ARR at ≥ $420K with 24-month term
BATNA
Offer 90-day extension at current rate while mutual evaluation continues.
Budget floor
$380,000

Incubation timeline

Six-phase deal cycle from Preparation through Implementation. The rep always knows where the deal is — and what move comes next.

Parties, stakes, and BATNA

Every stakeholder mapped. Primary objective, walk-away point, and budget floor — captured once, surfaced always.

Recommended strategies, ranked

Multiple strategies generated for the current phase, AI-ranked for the rep's tone and the deal's context. Confidence shown on every option.

Surface 03

Strategy — the plan, attached.

Step-by-step strategy for the deal in front of the rep. Predicted counterpart responses with probabilities. Sample messages tuned to tone. Reasoning attached to every move.

app.dealhatch.ai/.../strategies/anchor-multi-year
DealsOrbis renewalAnchor on multi-year value
STRATEGYHigh recommend92% confidenceBargaining phase· Generated Mar 18, 9:14 AM · v3

Anchor on multi-year value

Reframe Orbis's price conversation as a term conversation. Your historical data shows a 2-year anchor with a mutual-out clause closes 83% of price-pressed renewals — the escape clause is what makes the term psychologically acceptable.

Historical win rate
83%
on 47 similar deals
Expected close
7–12d
if response received by Fri
Floor protected
$380K
7.1% below target
Risk rating
Low
2 of 9 flags raised
Playbook
Sample message
Psychology & tactics
Data & precedents
Play-by-play
Interactive flow · pick a branch to see predicted counterpart responses
4 steps2 branches
1
Acknowledge and reframe
Open by validating their budget pressure — then pivot the frame from price-per-year to lifetime value and optionality.
2
Anchor on 2-year, introduce escape
Present the 2-year term at $420K/yr with a mutual-out clause after year 1. The escape is the psychological unlock.
3
Negotiate the exit trigger
This is where integrative value is captured. Focus the negotiation on the KPI threshold, not the price.
Suggested opening
"Let's define the exit together. What would have to be true about the product for you to walk away after year 1? If we can agree on that, the price conversation gets much simpler."
Predicted counterpart responses
Defines KPI
Expected probability
71%
Pushes back
Expected probability
29%
4
Paper and close
Move to paper within 48h while momentum is live. Attach KPI rider.
Hatch's take

“Send this by Thursday EOD. Sarah replies to multi-year framing 31% faster than price-focused pitches, and Orbis's board meets Monday — giving her ammo helps you both.”

Applied tactics
Multi-year anchor
Escape clause reframe
Reciprocity (mutual-out)
Status preservation
Risks to watch
Legal may resist mutual-outmoderate
24-mo approval threshold @ Orbislikely
Competitor RFP in flightpossible
Author
Hatch · Strategy v3
Prompt: bargaining/renewal · 47 precedents

Play-by-play with branches

Each step shows the suggested opening, the predicted counterpart response distribution, and the next move for each branch.

Sample messages, ready to send

Tone-tunable drafts that match the rep's voice. Copy and send, or use as a starting point for the rep's own.

Risks the rep didn't see

Counter-strategy risks, internal blockers, competitive flags. Surfaced before the move, not after the deal closes.

Integrations

Lives where the work is — not a silo.

DealHatch sits on top of the systems the rep already uses. CRM stays the source of truth. Hatch reads the context, enriches it, and pushes back the strategic layer.

Salesforce
Two-way sync · pipeline + activity
HubSpot
CRM sync · contacts + deals
Slack
Daily briefs · deal alerts
Stripe
Billing · seat management

Plus Microsoft Teams, Email, and Calendar connectors on the roadmap. Custom integrations available on Enterprise.

One workspace, not five tabs

CRM sync plus transcript ingestion means the deal lives in one place.

Stakeholders, history, what was said on the last call, what's due next — all centrally located in the deal's workspace. The rep stops hunting across Slack threads, email, the CRM, and a notes doc. The context is already there.

Performance & trust
<3s
Time to a full strategy
Live
Strategies refresh each phase
~85%
Gross margin
SOC 2
On the path · GDPR-ready

We sit inside the rep's prep & review loop — one workspace per deal, with the context already centrally located.

See it on a real deal. Bring us yours.

30-minute walkthrough on a deal you're actually working — Hatch builds the strategy live.